ImageImageImage
Center for Mobile Communication Studies

News Regarding the Center

The iPhone Gold Rush
New York Times

April 03, 2009

This time, however, the scale may be smaller. While iShoot is never going to be the next Google or Facebook, it is the type of program that people with minimal expertise view as within their reach. The fact that Apple handles the financial side of the transactions makes it particularly easy for mom-and-pop developers to sell their homemade software all around the world. (Apple keeps 30 percent of the revenue from each sale and gives the rest to the developer.)

"Even if you're not a programming guru, you can still cobble something together and potentially have great success," said James Katz, director of the Center for Mobile Communications Studies at Rutgers University.

If there is ever an iPhone hall of fame, Mr. Nicholas?s portrait might hang next to that of Kostas Eleftheriou, a young Greek entrepreneur who lives in London. He and two friends wrote a program in seven days called iSteam, which fogs up the face of an iPhone like a bathroom mirror. They made more than $100,000 in three months.

Faculty/Staff Login Copyright © 2009 Rutgers, the State University of New Jersey. All Rights Reserved.