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SC&I Multimedia

MCIS Program Category

Dr. John Pavlik talks about his new book Media in the Digital Age Columbia University Press (May 1, 2008), which attempts to bring people to a baseline understanding of current technologies and their implications, both positive and negative. Dr. Pavlik is a Professor in and the Chair of the...
Rutgers
November 4, 2009
Rutgers researchers are helping teenagers better understand how TV ads are used to sell beer and other alcoholic beverages, so the kids can create their own messages to counter underage drinking. Project leader Kathryn Greene, an associate professor of communication, says her team wants to test the...
Rutgers University
August 17, 2011