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Digital Asset Management Certificate

Overview of the Online Digital Asset Management (DAM) Certificate

Digital content surrounds us in our professional and personal lives. The digital media boom has opened a flood of rich media content including photos, video files, audio clips, animations, and many others that have become components of organizational assets. Organizing, classifying, and retrieving these assets for use is a challenge for organizations today.

DAM is the practice of making such content accessible and available for all stakeholders within and beyond an organization. From corporations to museums, the need for effective management and retrieval of digital artifacts continues to evolve and grow.

Whether you are new to DAM, or a seasoned veteran looking for advanced and continuing professional education, the upcoming Digital Asset Management (DAM) Certificate program is for you. The DAM Certificate program is available online only.

Digital Asset Management graphic


Upcoming Certficate Courses:

Course Date Instructor
Introduction to DAM September 3 - 29, 2019 David Lipsey
Introduction to Metadata September 30 - October 27, 2019 Yonah Levenson
Creative Operations and Everyday Workflows with DAM October 28 - November 24, 2019 Lauren Espiritu-Philson
Integration and the Content Landscape for DAM November 25 - December 23, 2019 David Lipsey, Yonah Levenson
Data Governance and DAM January 6 - February 2, 2020 Thomas Stilling
Successful Implementation of DAM February 3 - March 1, 2020 David Lipsey
Introduction to DAM March 2 - 29, 2020 David Lipsey
Introduction to Metadata March 30 - May 3, 2020 Yonah Levenson
Creative Operations and Everyday Workflows with DAM May 4 - 31, 2020 Lauren Espiritu-Philson
Integration and the Content Landscape for DAM June 1 - 28, 2020 David Lipsey, Yonah Levenson

$895 per course, or 10% off the complete certificate (6 courses)

Rutgers’ DAM certificate program is targeted for:

  • DAM professionals working in the field wanting additional education
  • Information professionals
  • People interested in a career change to information management
  • Technical professionals who work with data 

You can start this program with any course in any month. The course schedule loops so that you can complete the program in six months no matter which month you start in.  You are also welcome to take stand-alone courses that meet your career development needs.

The DAM certificate and courses are:

  • 100% online 
  • Four weeks long
  • Instructor-led and self-paced
  • Immediately applicable to your career

For more information about this program, please fill out the inquiry form on this page or contact Regina Efimchik, Professional Development Studies Director, at  To apply click here