Yanovitzky, I., Stewart, L. P., & Lederman, L. C. (2004, May). Defensive processing of Alcohol-related social norms messages by college students. Paper presented at the Annual Meeting of the International Communication Association, New Orleans, LA.

Yanovitzky, I. (2004, November). Seeing is not always believing: Defensive processing of alcohol-related social norms messages by college students. Paper presented at the Annual Meeting of the American Public Health Association, Washington, DC.

Yanovitzky, I. (2004, November). Debiasing pluralistic ignorance. Paper presented at the Annual Convention of the National Communication Association, Chicago, IL.

Yanovitzky, I. (2004, November). How do college students process alcohol-related social norms messages. Paper presented at the Annual Convention of the National Communication Association, Chicago, IL

Yanovitzky, I. (2005, March). When things go wrong: Toward a theory-based conceptualization of adverse effects of behavioral interventions. Invited presentation, Institute of Health, Health Care Policy, and Aging Research, Rutgers University, NJ.

Stryker, J. E., Wray, R., Hornik, R. C., & Yanovitzky, I. (2005, May). Validation of on-line search terms for content analysis: The case of cancer news coverage. Paper presented at the Annual Meeting of the International Communication Association, New York, NY.

Yanovitzky, I. (2005, May). Priming collective identity:A message strategy for correcting misperceptions about alcohol use. Paper presented at the Annual Meeting of the International Communication Association, New York, NY.

Yanovitzky, I. (2005, June). In search of a single explanation to perceptual biases: Examining the role of personal and social motivations. Paper presented at the Influence of Presumed Media Influence Workshop, Haifa, Israel.

Yanovitzky, I. (2005, July). Using mass communication campaigns to change the college drinking norm: A tale of two campaigns. Invited presentation, Health Communication Division, RTI International, Research Triangle Park, NC

Yanovitzky, I., & Curry, C. (2005, November). Strategic Health Communication: Widening the lens, sharpening the focus. Paper presented at the Annual Convention of the National Communication Association, Boston, MA