Digital Asset Management - Bronze Certificate

Digital content surrounds us in our professional and personal lives. The digital media boom has opened a flood of rich media content, including photos, video files, audio clips, animations, and many others that have become components of organizational assets. Organizing, classifying, and retrieving these assets is a challenge for organizations today.

Digital Asset Management (DAM) is the practice of making such content accessible and available for all stakeholders within and beyond an organization. The need for effective management and retrieval of digital artifacts from corporations to museums continues to evolve and grow.

Whether you are new to DAM or a seasoned veteran looking for advanced and continuing professional education, the suite of DAM Certificate programs is for you as you skill up into the world of DAM.

Start your journey with the Bronze DAM certificate program. Cohorts begin in January, April, July, and October. An internationally renowned team of instructors teaches your cohort through asynchronous coursework. Your busy lifestyle will allow you to complete your coursework around your schedule from across the globe.

In addition to the rich course content, your enrollment in this certificate program will open a new world of networking opportunities through regular webinars, colloquia, and access to a private LinkedIn Group filled with resources, discussion, and an active job board, all designed to leverage your learning for your professional next step.

Upon completing the Bronze Certificate, in addition to your transcript and certificate, you will be invited to regional pinning ceremonies at select professional events.

Skill up, Network, and Be Ready for Your Next Career Move in DAM

This program has six foundational pillars of content. You can earn the Bronze Digital Asset Management Certificate by completing these six core courses:

Course Schedules

Cohort 8

Start Date: January 2023

Application Deadline: December 19, 2022

 

Course
*CEU Earned
Dates
3.2 CEU
January 3 - January 29, 2023
3.0 CEU
January 30 - February 26, 2023
3.2 CEU
April 3 - April 30, 2023
Build User Stories and Business Requirements for DAM
3.0 CEU
May 1 - May 28, 2023

 

*The School of Communication and Information at Rutgers University offers 18 Continuing Education Units (CEU) for the Digital Asset Management - Bronze Certificate Program. Continuing and Professional Studies maintains all CEU records and can provide documentation in support of CEU attainment.

Cohort 9

Start Date: April 2023

Application Deadline: March 20, 2023

 

Course
*CEU Earned
Dates
3.2 CEU
April 3 - April 30, 2023
3.0 CEU
May 1 - May 28, 2023
Build User Stories and Business Requirements for DAM
3.0 CEU
July 31 - August 27, 2023
2.8 CEU
September 5 - October 1, 2023

 

*The School of Communication and Information at Rutgers University offers 18 Continuing Education Units (CEU) for the Digital Asset Management - Bronze Certificate Program. Continuing and Professional Studies maintains all CEU records and can provide documentation in support of CEU attainment.

Cohort 10

Start Date: July 2023

Application Deadline: June 21, 2023

 

Course
*CEU Earned
Dates
3.0 CEU
July 31 - August 27, 2023
Build User Stories and Business Requirements for DAM
3.0 CEU
October 30 - November 26, 2023
2.8 CEU
November 27 - December 23, 2023

 

*The School of Communication and Information at Rutgers University offers 18 Continuing Education Units (CEU) for the Digital Asset Management - Bronze Certificate Program. Continuing and Professional Studies maintains all CEU records and can provide documentation in support of CEU attainment.

Meet the Instructional Team

Begin your journey today.

Getting Started

What qualifications should I have for this certificate program

This Bronze DAM Certificate is the foundational certificate of the program. The Co-Academic Directors of the program will review your application and determine your acceptance. You will be notified of your acceptance and ability to register for the program within five to seven days.

What are the requirements and program format?

Each asynchronous course allows you to learn on your schedule across the four-week timeframe of the course. Each course follows a structured program outline regarding weekly assignment due dates. Refer to your DAM Certificate Roadmap for each course’s start and end dates.

As part of your cohort experience, you will have the opportunity to join live webinars featuring guest experts in the field of Digital Asset Management. Enjoy the opportunity to learn and network with prestigious leaders in the DAM field. These webinars are optional live events; recordings of the webinars are not available.

What are the program fees, and am I eligible for a discount?

Each course costs $895 for a total of $5,370 by paying monthly. Invest in your future and save by enrolling in the complete program up front for $4,833.00, a savings of $537.00.

How do I register and pay?

It’s quick and easy! Once you are accepted into the program, registration is on a first-come-first-served basis. Register as soon as possible to reserve your seat.

piggy bank standing on bookSeek Employer Support.

Many employers support the upskilling costs of this certificate program. Connect with your human resources department to understand your organization’s policy, and reach out to cps@comminfo.rutgers.edu regarding your next step.


Generic Credit Card imagePay by Credit or Debit Card.

Once you are accepted into the program, a member of the CPS team will provide you with a link to the program and course registration. You may purchase this certificate’s bundled tuition savings or the monthly course rate. Online registration is completed with a credit or debit card. Registration is complete when your credit or debit card information is processed.


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Step 1: Apply here https://www.salliemae.com/
Step 2: Your application will come to our department for certification.
Step 3: Once you are certified and SallieMae approves your loan, reach out to cps@comminfo.rutgers.edu to complete your registration.


Students within Continuing and Professional Studies are not considered matriculated Rutgers University students and therefore are not eligible for Rutgers University’s financial aid.

How quickly can I earn my Bronze DAM Certificate?

You can complete your certificate in as little as six months. With your acceptance into the program, you will receive a DAM Certificate Roadmap outlining the six pillar courses required to complete your Bronze Certificate, along with information regarding dates for the webinars and upcoming colloquia. We will share additional details as the dates approach.

Next Steps in Your Professional Journey

Our mission is to support the next step in your professional journey. Many Digital Asset Management graduates have found new career opportunities within the field of DAM while finishing this foundational certificate. We are also delighted when graduates share these professional accomplishments; some are profiled on this site. While the DAM program offers no formal career counseling, our program’s format and webinars often lead to career discussions. Along with these components, your instructors are leaders in the field of DAM and leverage their time and experience to discuss curriculum content and hold career development conversations with our students. By joining our program, we will invite you to join to our private LinkedIn DAM group, which includes an active job board.

 

"The dynamic growth in Digital Asset Management means that it's imperative to keep one's DAM skills up to date to be competitive in the market. If you are considering a career change to DAM, Rutgers uniquely offers the foundational skills you need to open the doors for this 'new you.'"

David Lipsey, CPS Instructor and Academic Director of the Digital Asset Management Program