Digital Communication, Information and Media Minor

Emerging and evolving work environments across all industries increasingly require digital communication skills and knowledge. The Digital Communication, Information and Media (DCIM) minor complements every major across the Rutgers academic spectrum and provides you with the ability to research, evaluate, develop and share digital content.

As you hone your technical, analytical, interpersonal and entrepreneurial skills, you’ll become a confident leader in the digital world, no matter your major, position you pursue or industry you enter.

Shape Your Digital Identity

The DCIM minor gives you hands-on technical skills to create high-quality digital and social media, as well as multimedia products and campaigns. Shape your own digital identity (“brand”) while building social networks and contacts useful in every environment including digital, physical, professional and personal, including:

  • Business and Management
  • Information Technology
  • Journalism and the Media
  • Marketing and Advertising
  • Music and the Arts
  • Nonprofit Work and Advocacy
  • Politics and Governing
  • Public Relations
  • Science and Medicine

Bring your expertise to any field with a digital presence and prepare to excel at positions specializing in web-based applications and digital, mobile and social media, including:

  • Analyst
  • Blogger
  • Developer
  • Manager
  • Producer
  • Reporter
  • Researcher
  • Strategist
  • Writer

An Innovative, Convenient Learning Format

DCIM courses are presented in an innovative hybrid format that is current, relevant and immensely practical: one day per week in the classroom and one day per week online.

You’ll learn to:

  • Critically read, interpret, synthesize and evaluate online information from media sources and effectively articulate an analysis and formulate opinions on relevant topics.
  • Assess the influence of virtual environments on interpersonal and group interactions.
  • Identify communication opportunities and challenges when working with others in digital and virtual environments.
  • Successfully participate and enhance collaborative working relationships in virtual environments.
  • Select and apply appropriate digital tools and media that help design messages to communicate, persuade and build relationships with stakeholders across space, time and cultures.

Find all DCIM courses on Rutgers Web Registration System under 189, “Communication and Information,” in the drop-down list of courses. Each course is offered during the fall and spring semester in many different time slots. Some courses are also offered during the winter and summer sessions.

Begin Work Now on the DCIM Minor

To get a start on your 18-credit DCIM minor, take at least one of these three courses:

Once you have completed any DCIM course with a grade of C or better, you may begin the DCIM minor declaration process.

To help you structure a plan for completing the full program on schedule, please make an advising appointment with SC&I Student Services, located in the SC&I Building, Room 214, at 4 Huntington Street in New Brunswick on the College Avenue Campus (CAC). For more information about this minor, email DCIM Program Director Mary Chayko.