Gender and Media Minor

Explore gendered power dynamics shaped by portrayals of women in advertising, magazines, film, television, news, radio, the internet and digital media. The Gender and Media minor complements every major across the Rutgers academic spectrum and provides you with the ability to use media to positively impact a culture that is highly reflective of mass media viewpoints. Become a leader who can influence a fairer, more equal and more just world.

This innovative and transdisciplinary minor is a partnership between the Rutgers School of Communications and Information and the Department of Women's, Gender, and Sexuality Studies (WGSS)  in the Rutgers School of Arts and Sciences.

Create and Understand Media

The minor is strong both conceptually and technically, with a wide variety of courses that help build sophisticated understandings of issues while providing hands-on, technical skills in media production. It is relevant to nearly every job or field as gender-based perceptions are embedded in business practices, social arrangements and work environments, including:

  • Advertising and Marketing
  • The Arts
  • Business and Management
  • Filmmaking
  • Journalism
  • Media Studies
  • Public Policy
  • Public Relations
  • Social Services

An Innovative Transdisciplinary Approach

Half of the Gender and Media courses are presented at SC&I and half are in the department of Women's and Gender Studies. Combining theory and practice perspectives on the representation and production of gender in the media, you’ll learn to:

  • Apply technical skills as media producers with the ability to add your own critical voice and unique perspective.
  • Demonstrate critical thinking skills that enable you to critique and improve current conditions of media production and consumption.
  • Articulate, create, examine, inform and improve systemic and individual power dynamics of the contemporary landscape for gender and media.

Find all Gender and Media courses on Rutgers Web Registration System under their respective majors. This program also includes a capstone course featuring relevant internship service learning placement or multi-media project possibilities.

Begin Work Now on the Gender and Media Minor

To get a start on your 18-credit Gender and Media minor, complete one of these two foundational courses with a grade of C or better and then you may begin the minor declaration process.

To help you structure a plan for completing the full program on schedule, please make an advising appointment with SC&I Student Services, located in the SC&I Building, Room 214, at 4 Huntington Street in New Brunswick on the College Avenue Campus (CAC). For more information about this minor, email Gender and Media Program Director Mary Chayko.