Rutgers Innovative Courses
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By Andrea Alexander, University Communications and Marketing, Rutgers University
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Mark Beal Reflects on NBC’s #Paris2024 Marketing Trends and How Brands Engage with the Gen Z Audience
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Mark Beal, Assistant Professor of Professional Practice, Communication, attended the Olympics this summer, and said his major focus at the games was watching how NBC engaged the next generation of potential Olympic fans, Gen Z and Gen Alpha.
Rutgers Alums Earn Two Golds and a Bronze Medal at Paris Olympics
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Six Scarlet Knights represented their countries well on the world stage to contribute to Rutgers' long Olympic history.
Emmanuel “Manny” Maduakolam COM ‘11 Discusses How He Has Taken a Creative Path in Journalism, and Why You Should Too
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“That's the secret sauce – being at that intersection where you're open to everything, but you understand that at the end of the day, you're trying to get to a destination with a specific objective,” Maduakolam said.
Shawnika Hull Delivers the 2024 Commencement Address at the Annenberg School for Communication, University of Pennsylvania
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“Communication is a web that stitches us together. It's in everything - everything happens through it, so you are trained to wield an immensely powerful tool, and it is a tool you can choose to do with it what you will, but today I want to urge you to focus this power you wield. Use it towards something important and good,” Hull told the Annenberg School Communication graduates.