Lauren_Stefaniak

Lauren
Stefaniak Smith

Part-Time Faculty

EMAIL:
lauren.stefaniak@rutgers.edu

Lauren Stefaniak has an extensive background in creative operations at industry-leading fashion, beauty, and technology brands. She is currently the senior director of creative for craft-favorite Cricut, where she is responsible for implementing and evolving best-in-class project management for their in-house creative team. Stefaniak also oversees the design, copy, and localization teams, who help bring Cricut global in 30+ languages.

Before arriving at Cricut, she served as the director of creative operations for Victoria’s Secret & Co., overseeing the e-commerce photography studio, asset management, video project management, and the editorial sample closet. Before Victoria’s Secret, she held positions at Ralph Lauren as a product copywriter and Briogeo Haircare as the senior project manager in product development.

Stefaniak teaches Creative Operations and Everyday Workflows with Digital Asset Management, a course in the Digital Asset Management Certificate program.


Education

Syracuse University
B.A., Journalism, Philosophy