Description:
(Below are some sample topics courses that have been offered in the past few years)
Health Campaigns
This graduate-level course provides an overview of theory and research concerning the role of communication campaigns in health promotion efforts. Whereas "traditional" approaches to the study and application of public health communication campaigns focus almost exclusively on the design of persuasive messages and the use of effective channels, the approach taken in this course is more firmly grounded in the concept and principles of social marketing. By blending theory and practice, this course affords students an opportunity to experience first-hand the process of designing, implementing,and evaluating public health communication campaigns.
Interpersonal Health Communication
This course focuses specifically on the role of interpersonal and dyadic interaction in health settings. In this course, you will 1) gain an understanding of theories used in the field of health communication; 2) learn to analyze health communication research; 3) better understand programs of research in health communication.
E-Public Health
e-Public Health encompasses the use of web-based health communication in the promotion of health and prevention of disease at the individual, community, or population levels. This course provides a theoretical and methodological foundation in the survey of communication processes and the strategic use of communication in the planning, design, implementation and evaluation of web-based public health information, resources, and interventions, or e-Public Health.