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Keith, S. M., & Thornton, L-‐J. (2011). Most newsrooms control content, production of their websites, Newspaper Research Journal, 32 (3), 127-‐134.
Yanovitzky, I. (2004, November). Debiasing pluralistic ignorance. Paper presented at the Annual Convention of the National Communication Association, Chicago, IL.
Yanovitzky, I. (2008, November). Communication and normative influence: New approaches. Paper presented at the Annual Convention of the National Communication Association, San-Diego, CA.
Yanovitzky, I. (2014, September). Health Communication in the Curriculum. Health Communication Capacity Collaborative (HC3) Webinar Series, Johns Hopkins University, Baltimore, MD.
Yanovitzky, I. (2011). The American Medicine Chest Challenge (AMCC): 2010 Media Campaign Evaluation. New Brunswick, NJ: Rutgers University.
Yanovitzky, I. (2014). Theory of reasoned action. In T. Thompson (Ed.), Encyclopedia of health communication (Vol. 19, pp. 1396-1398). Thousand Oaks, CA: SAGE Publications.
Yanovitzky, I. (2014). Measurement problems. In T. Thompson (Ed.), Encyclopedia of health communication (Vol. 19, pp. 802-804). Thousand Oaks, CA: SAGE Publications.
Talmud, I., & Yanovitzky, I. (1998). The contradictory demand paradox: Social embeddedness and organizational performance. Israeli Sociology, 1(1), 55-90 (Hebrew).
Cohen-Almagor, R., & Yanovitzky, I. (1999). The conduct of the media in the eye of the Jewish public in Israel: "Is" versus "ought". Megamot, 34 (4), 400-419 (Hebrew).
Yanovitzky, I., & Blitz, C. (2000). Effect of media coverage and physician advice on utilization of breast cancer screening by women 40 years and older. Journal of Health Communication, 5(2), 117-134.