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Yanovitzky, I. (2015, April). Re-imagining the Audience: What Can We Learn From Strategic Health Communication. Invited Presentation, NovaCOM ’15 Conference, New Brunswick, NJ.
Yanovitzky, I. (2015, May). The American Medicine Chest Challenge: evaluation of a drug take-back and disposal campaign. Paper presented at the annual meeting of the International Communication Association, Sun Juan, Puerto Rico.
Yanovitzky, I. (2015, October). Knowledge Brokering: What is it and why we should care? Invited talk, The Graduate Program in Science, Technology and Society, Bar Ilan University, Ramat-Gan, Israel.
Yanovitzky, I. (2015, October). Rethinking patient engagement: The navigation model of health communication. Invited talk, School of Public Health, Tel Aviv University, Israel.
Yanovitzky, I. (2015, November). The American Medicine Chest Challenge: Longitudinal evaluation of a drug take-back and disposal campaign. Paper presented at the annual meeting of the National Communication Association, Las Vegas, NV.
Hornik, R., Maklan, D., Judkins, D., Cadell, D., Yanovitzky, I., Zador, P., et al. (2001). Evaluation of the national youth anti-drug media campaign: Second semi-annual report of findings. Rockville, MD: Westat.
Hornik, R., Maklan, D., Judkins, D., Cadell, D., Yanovitzky, I., Zador, P., et al. (2002). Evaluation of the national youth anti-drug media campaign: Third semi-annual report of findings. Rockville, MD: Westat.
Yanovitzky, I. (2004). A theory-based conceptual model for the empirical investigation and measurement of social capital. New Brunswick, NJ: Center for Mental Health Services & Criminal Justice Research.
Yanovitzky, I. (2011). The American Medicine Chest Challenge (AMCC): 2010 Media Campaign Evaluation. New Brunswick, NJ: Rutgers University.
Yanovitzky, I. (2013). The American Medicine Chest Challenge (AMCC), 2010-2012: Survey Evidence about Reach and Impact in New Jersey. New Brunswick, NJ: Rutgers University.