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The Interpersonal Communication course provides students with tools and strategies for increasing their effectiveness in communication interactions.
Much of workplace communication takes place in writing–your image as a professional is often formed by what someone is reading on a screen.
New courses developed in response to emerging areas of interest, and courses in traditional areas given occasionally as student demand dictates.
Today’s PR professional has the opportunity to practice much more than media relations; thanks to the blending of digital with traditional media, we not only have more ways to reach our audiences,
The purpose of the “Building a Brand” course is to develop students’ fundamental understanding of the importance of brand equity as well as how to build, measure and manage brand equity.
The more specifically a Public Relations (PR) or Marketing and Communication (MarCom) professional identifies their target audience(s) by demographic or other means, and where they can be found, th
To be a leader you need at least one follower. This also means the quality of the followers has a direct bearing on the success of the leader and his/her team.
This course offers participants with an interest in public relations or organizational communications an opportunity to gain insight into the practice of strategic public relations.
New courses developed in response to emerging areas of interest, and courses in traditional areas given occasionally as student demand dictates.
This course offers a comprehensive and focused new approach to communication and relationship building through the integration of new media.